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The Brand Experience Course

This course is designed to help you create unforgettable experiences to retain, attract and delight more customers. This course will give you brand clarity on your message and niche, define and connect deeply with your Superfan, and outline six tools you can use to communicate with your clients throughout the eight phases of the Superfans experience map.


Learn and Follow the Superfan Experience Map

When building a following, a brand personality is a valuable resource for your target audience to get excited about. Typically, brand personalities are what your brand stands for. Clients who enjoy your brand will want more, so they are more likely to enroll in a more extensive or expensive offer. Focusing on the experience journey the customer will have with you will create retention, referrals, and reviews for the life of your offer. 

What You Will Learn:

  • Deliver your story with a strong magnetic presence

  • If you are a business owner want your customers to stay with you forever creating a lifetime value to delight and create an experience and answers to their problems

  • Understanding your clients’ needs and desires

  • If you want a strategic approach to better understand customer expectations

  • Understanding the science and psychology of human behavior.

  • To drive business growth. 

  • What is included in this course?

      This Twelve Lesson Course + 3 personal strategy calls + a personalized brand report. This course will help you create your brand personality and build your audience. This course introduces brand archetypes that help you attract the right clients interested in your offer.

      Brand Experience journeys provide context for every meaningful interaction you have with your Superfan. Its purpose is to further align your company with your Superfans' goals. It becomes the foundation for all business decisions and a guide for becoming a more Superfan-driven business.

    Course Modules

    Here's a better breakdown of what you'll be learning inside this Master Class.

    Module 1

    Know Who You Are - Your Unique Brand Personality

    You will learn: How human drivers and characteristics are associated with your brand's unique personality in the mind of your Superfan.

  • Lesson 1 - How do you show up in the world?

  • Lesson 2 - What is your Celebrity Archetype?

  • Lesson 3 - Brand Values

  • Module 2

    Customized Brand Report & Strategy Call

  • Module 3

    The Power to Deeply Connect with your Superfan

    Create your Ideal Client and tap into their Desires. You will learn: You will know who you magnetically attract, your unique personality, and what your Superfan desires.

  • Lesson1- Opposites Attract

  • Lesson 2 Connecting Deeply with the Superfan

  • Lesson 3 - You are creating a Superfan Profile.

  • Module 4

    Message and Niche Clarity

    You will learn: The message addresses the critical Superfan's problems by stating why the Superfan should care about your products, programs, or services. Niche Clarity: The strategy that will maximize your Superfan's relevancy and distinctiveness in maximizing brand value.

  • Lesson1 - Define Message Style

  • Lesson 2 - Build Tension & Get Quality Leads

  • Lesson 3 - Create your Unique Brand Message.

  • Module 5

    Discover Unforgettable Experiences for your Superfan

    Address your Superfan’s Pain Points You will learn: The experience addresses the critical Superfan’s problems by delivering an unforgettable experience for your products, programs, or services.

  • Lesson- 1 Brand Products

  • Lesson-2 Brand Experience Stages

  • Lesson- 3 Creating your Brand Experience

  • BONUS!!!

  • Personalized 30-minute strategy calls

  • Archetype Cards PDF

  • Personalized 1-hour Customized Brand Report call

  • 14-Page Customized Brand Report

  • Personalized 1-hour Customized Brand Report call

  • The Archetype Method

    The Archetype Method has its foundation in psychology utilizing the four major drivers of human behavior.